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Tuesday, 15 September 2015

How to stop your Internet Marketing Dream turning into a nightmare

 This is the story of how an Internet Lifestyle Dream turned into a nightmare..

Long, long ago.. Actually not that long ago, about 2 years ago .. I had a dream.. The dream of building an automated internet business where I could buy a system, push a button and Millions will jump out of my computer but… here is the warning..
Caveat emptor ( “Let the Buyer Beware ) – When you have a dream, the marketplace is there with a solution and not one solution but many solutions that will make your dreams instantly come true..
And Oh boy, did I sell these solutions to myself and did I spend money buying them..
Affiliate Programs, Product Launches, Lead Generation systems, MLM’s…. The Dream was fuelled by all the marketing and training material provided – “Just take Massive Action” – Boy, did I take action “Massive Useless Action”..
As Jim Rohn so eloquently stated: “ If you motivate and Idiot, You get a motivated Idiot”.. I have to confess, I was a very motivated idiot..
In reality this comes down to the sad fact that if you take Massive Action in the WRONG direction you get there very quickly indeed but even worse if you do not correct these actions, it leads to misery..
So here is what the Internet Nightmare Looks like ( Maybe someone can relate ).
The 124 hour plus work week ( Yes, I read the 4 hour Work week . )
Spending a small fortune on push-button software;
Jumping from Opportunity to Opportunity looking for the “Holy Grail”
Spending a Fortune on advertising; -every possible idea – Name it, I have the T-Shirt
Actually building a list and then trying to sell, sell, sell to them creating no sustainable relationship with them;
Creating Social Media Pages to “Advertise” my products;
Checking email every 7 seconds – ( The 7 second rule – “ If I don’t click on my email every 7 seconds I will miss something important..);
Creating a number of blogs and writing 100’s of blog posts to promote all of these opportunities..
etc. etc. etc..
The Real Effect of this Nightmare was that I spent all my time in front of my computer trying dig myself out of a hole ( while actually digging the hole deeper.. ); My lifestyle was a shambles ( I actually did all this while running another business ), I had not time to spend with my family, my lifestyle was not healthy at all ( sitting in front of a computer day and night drinking coffee..) and worst of all HOPING, DREAMING that things would change…
Reality check: Nothing will change unless I change.. I knew this, heard it many times but this is the problem with a Dream, in it’s nature it blinds you to reality and if you keep dreaming you NEVER smell the coffee.. I slowly realised ( very slowly – remember I was a motivated idiot ) that I am not checking my dream against reality.. Now this is strange for me because in my “real world business” I am a hard sceptic and would never make a mistake like this..but A DREAM is powerful and can blind any scepticism because really, a Dream like this is a wish for what we really want.. Now I am not saying that we cannot get what we really want but to get what we want we need a realistic plan.. A Dream is a “short cut” for the lazy person inside each of us..
So slowly the Dream became a Nightmare until, one day something saved me…
No – not some software code I discovered embedded in the pages of “The Secret” ( A program like this might be a best seller! )… No, what saved me is that I am a READER.. Yes, I have always read and through all this, even though I read much less than I used to, every now and then I read something.. And one day I read Rich Schefren’s, Internet Business Manifesto.. and it got me THINKING.. Fortunately it is still legal to think and when I really started to think about it, I realised what an amazing Idiot I have been ( yes, a very motivated one!)..
I finally saw that I acted like an opportunity seeker online and NOT like an entrepreneur..
My Dream shattered because it was flawed, I dreamed of the easy life ( like the buyer of every lottery ticket..). This is what the opportunity seeker Dreams of: EASY MONEY..
Whereas the Entrepreneur Dreams of Building a Business.. The Opportunity seeker is just that, a seeker and consumer of opportunities, the Entrepreneur is the Creator of Opportunity..
You can watch a video with the full story here:https://www.facebook.com/workwithpeter/videos/733713566663635/


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